M.S. (Digital Transformation and Business Innovation)
January 8, 2024 2024-01-13 13:46M.S. (Digital Transformation and Business Innovation)
General Information
Degree name: Master of Science (Digital Transformation and Business Innovation)
Total credits: 36 credits
Location: Chakgrabongse Bhuvanart Campus
Study: 2 years
GPA required: 3.00
Specialization
- Data Analytics and Business Intelligence
- Technology and Innovation
- Digital Health System and Management
- Convergent Media and Digital Communication
- Digital Innovation and Financial Technology
Program Structure
| Description | Plan 1.1 (credits) | Plan 1.2 (credits) |
| Basic Courses (Non-credit) | (6) | (6) |
| Compulsory Courses | 18 | 18 |
| Elective Courses | 6 | 12 |
| Thesis | 12 | |
| Independent Study | 6 | |
| Total | 36 | 36 |
Study Plan 1.1
Study Plan 1.2
Study Plan 1.1
First Year
| Semester 1 | Semester 2 | ||
| Subjects | Credits | Subjects | Credits |
| 0415501 Academic English for Graduated Studies | (3) | 0415515 Internet Technologies and Mobile Commerce | 3 |
| 0415502 Digital Transformation and Innovation | (3) | 0415516 Research Methodology and Statistical Analysis | 3 |
| 0415511 Data Analytics and Business Intelligence | 3 | 0415XXX Elective Course | 3 |
| 0415512 Digital Marketing Communication | 3 | 0415XXX Elective Course | 3 |
| 0415513 Creativity and Innovation Design | 3 | ||
| 0415514 Strategic Management in the Digital Era | 3 | ||
| Total | 12 | 12 | |
Second Year
| Semester 1 | Semester 2 | ||
| Subjects | Credits | Subjects | Credits |
| 0415671 Thesis 1 | 6 | 0415672 Thesis 2 | 6 |
| Total | 6 | 6 | |
Study Plan 1.2
First Year
| Semester 1 | Semester 2 | ||
| Subjects | Credits | Subjects | Credits |
| 0415501 Academic English for Graduated Studies | (3) | 0415515 Internet Technologies and Mobile Commerce | 3 |
| 0415502 Digital Transformation and Innovation | (3) | 0415516 Research Methodology and Statistical Analysis | 3 |
| 0415511 Data Analytics and Business Intelligence | 3 | 0415XXX Elective Course | 3 |
| 0415512 Digital Marketing Communication | 3 | ||
| 0415513 Creativity and Innovation Design | 3 | ||
| 0415514 Strategic Management in the Digital Era | 3 | ||
| Total | 12 | 9 | |
Second Year
| Semester 1 | Semester 2 | ||
| Subjects | Credits | Subjects | Credits |
| 0415XXX Elective Course | 3 | 0415681 Independent Study | 6 |
| 0415XXX Elective Course | 3 | ||
| 0415XXX Elective Course | 3 | ||
| Total | 9 | 6 | |
Admission
Plan 1.1
- Earn Bachelor’s Degree in Social Science or any related fields to Business Administration.
- Applicants should also have working or volunteer experiences in the field of Business or Management.
- One recommendation letter is needed.
- English proficiency no less than CEFR B2 Level or equivalent.
- Other particular qualifications will be based on a specific announcement by the Graduate School in that particular academic year or has been approved from the Committee of M.B.A. Program.
- Draft of Dissertation Proposal 1,500-2,000 words.
- Completion of online application.
Plan 1.2
- Earn Bachelor’s Degree.
- Applicants should also have working or volunteer experiences in the field of Business or Management.
- English Proficiency no less than CEFR B2 or equivalent.
- Other particular qualifications will be based on a specific announcement by the Graduate School in that particular academic year or has been approved from the Committee of D.B.A. Program.
Exemption: Applicants who are citizens of and have been educated in an English-speaking country (e.g., Australia, Canada, Ireland, New Zealand, the UK, and the USA) are exempted from score submission. Proof of citizenship and studies must be submitted.
Graduation Requirments
Plan 1.1
- Students are required to pass the comprehensive examination within the 4th semester upon their enrollment in the program.
- Students also need to register for 12 credits of thesis course.
- The total number of credits for program completion is 36 credits, and must earn a grade point of no less than 3 on a 4-point system.
- From the second year onward, students will concentrate on their research. Publication and presentation of their research findings at one are mandatory for graduation.
- The final thesis examination must be completed within 4 years upon enrollment in the program.
Plan 1.2
- Students are required to pass the comprehensive examination within the 4th semester upon their enrollment in the program.
- Students also need to register for 6 credits of independent study course.
- The total number of credits for program completion is 36 credits, and must earn a grade point of no less than 3 on a 4-point system.
- From the second year onward, students will concentrate on their research. Publication and presentation of their research findings at one journal or one conference are mandatory for graduation.
- The final independent study examination must be completed within 4 years upon enrollment in the program.
Course Description
| Basic Courses (Non-credit) | |
| 0415501 Academic English for Graduated Studies | 3 (3-0-6) |
| 0415502 Digital Transformation and Innovation | 3 (3-0-6) |
| Compulsory Courses | |
| 0415511 Data Analytics and Business Intelligence | 3 (3-0-6) |
| 0415512 Digital Marketing Communication | 3 (3-0-6) |
| 0415513 Creativity and Innovation Design | 3 (3-0-6) |
| 0415514 Strategic Management in the Digital Era | 3 (3-0-6) |
| 0415515 Internet Technologies and Mobile Commerce | 3 (3-0-6) |
| 0415516 Research Methodology and Statistical Analysis | 3 (3-0-6) |
| Elective Courses | |
| Specialization in Data Analytics and Business Intelligence | |
| 0415521 Big Data Analysis in Digital Economy for Business Intelligence | 3 (3-0-6) |
| 0415522 Customer Relationship Management Analytics | 3 (3-0-6) |
| 0415523 Modeling Techniques in Marketing Decision | 3 (3-0-6) |
| 0415524 Digital Transformation for Business Intelligence System | 3 (3-0-6) |
| 0415525 Seminar Topics for Data Analytics and Business Intelligence | 3 (3-0-6) |
| Specialization in Technology and Innovation | |
| 0415531 Analysis of Emerging Technologies | 3 (3-0-6) |
| 0415532 Innovative Product and Service Development | 3 (3-0-6) |
| 0415533 Digital Transformation for Technology and Innovation | 3 (3-0-6) |
| 0415534 Big Data Analysis for Technology and Innovation in Digital Economy | 3 (3-0-6) |
| 0415535 Seminar Topics for Technology and Innovation | 3 (3-0-6) |
| Specialization in Digital Health System and Management | |
| 0415541 Health System Project Management | 3 (3-0-6) |
| 0415542 Digital Design for a Health Care System | 3 (3-0-6) |
| 0415543 Digital Health System Implementation | 3 (3-0-6) |
| 0415544 Digital Transformation for Health System and Management | 3 (3-0-6) |
| 0415545 Big Data Analysis in Digital Economy for Health System and Management | 3 (3-0-6) |
| 0415546 Seminar Topics for Digital Health System and Management | 3 (3-0-6) |
| Specialization in Convergent Media and Digital Communication | |
| 0415551 Digital Media Production and Communication | 3 (3-0-6) |
| 0415552 Organizational Communication and Media Management | 3 (3-0-6) |
| 0415553 Digital Transformation for Convergent Media and Digital Communication | 3 (3-0-6) |
| 0415554 Big Data Analysis in Digital Economy for Convergent Media and Digital Communication | 3 (3-0-6) |
| 0415555 Seminar Topics for Convergent Media Digital Communication | 3 (3-0-6) |
| Specialization in Digital Innovation and Financial Technology | |
| 0415561 Financial Technology for Digital Business | 3 (3-0-6) |
| 0415562 Digital Transformation for Digital Innovation and Financial Technology | 3 (3-0-6) |
| 0415563 Big Data Analysis of Digital Innovation and Financial Technology in Digital Economy | 3 (3-0-6) |
| 0415564 Blockchain Technology and Cryptocurrency | 3 (3-0-6) |
| 0415565 Seminar Topics for Digital Innovation and Financial Technology | 3 (3-0-6) |
| Research Courses | |
| 0415671 Thesis 1 | 6 |
| 0415672 Thesis 2 | 6 |
| 0415681 Independent Study | 6 |
